Social Media Content & Engagement Specialist
Horizontal Talent

Our client is seeking a Social Media Content & Engagement Specialist to join their dynamic team. This role is perfect for a creative, innovative, and tech-savvy individual who is passionate about leveraging social media platforms to drive brand awareness and engagement.

As a Social Media Content & Engagement Specialist, you will be responsible for:
- Creating and executing original content, including images and short-form videos, across our client's social media channels (Instagram, TikTok, Facebook) 3-5 times a week to generate brand awareness and affinity
- Collaborating with cross-functional team members to develop industry-leading creative assets
- Gathering, analyzing, and communicating social media KPIs to stakeholders, and adjusting plans and content to further drive audience growth and engagement
- Contributing thought leadership for social media and cultural trends relevant to the brand
- Monitoring, listening, interacting, and responding to consumers, influencers, and other stakeholders posting comments or questions about our client's products, ensuring brand voice and quality standards are met during these interactions
- Assisting with the brand's paid social media strategy

The ideal candidate will have:
- A Bachelor's degree from an accredited institution
- Three years of experience posting and managing social media accounts including Facebook, Instagram, TikTok, and Pinterest
- Strong content creation experience, including the ability to create and edit new social and video content
- Knowledge of social media best practices and trends
- Experience partnering with a consumer brand to create social media content
- Strong communication skills (both written and oral)
- Knowledge and experience in the consumer packaged goods industry
- Experience with marketing technology/tools
- Ability to use analytics to take projects effectively from analysis to insight and implementation

Join our client's team and contribute to their mission of delivering top-notch social media content and engagement strategies. This is an exciting opportunity to work in a fast-paced environment and make a significant impact on a leading brand.

Horizontal facilitates valuable and productive conversations between you and potential employers. We can assist you in growing your career by partnering you with employers that offer challenging assignments. For those that join the team, we offer competitive compensation and benefits including medical, dental, vision, and retirement. Check out all we have to offer and how you can become part of the Horizontal Talent Team. The pay range for this role is $30 - $33 per hour. This is not a guarantee of compensation, as final offer amount may vary based on factors including but not limited to experience and geographic location.